Client Overview
Jungle Dwellers, a safari company with headquarters in the UK and Kenya, approached us with a unique challenge. Their existing website, while functional, wasn’t equipped to adapt to their evolving business goals. With new services on the horizon and a heavy focus on B2B partnerships (such as travel agencies worldwide), they needed a solution that balanced immediate needs with long-term branding goals.
The Challenge
Multiple Priorities
Event-Focused Outreach
Our Approach:
After analyzing their goals and challenges, we proposed creating a dedicated landing page as a practical and strategic solution.
Landing Page Design
- Simplicity Meets Comprehensiveness: The landing page was designed to focus on Jungle Dwellers’ core strengths and most popular tours. It provided a snapshot of their offerings, ensuring potential partners and clients could quickly grasp their value.
- Brand Alignment: The design matched Jungle Dwellers’ existing branding, ensuring consistency and professionalism.
Content Strategy
- Highlighting Strengths: The page featured key selling points, such as their unique UK-Kenya presence, expertise in safaris, and a track record of successful partnerships.
- Showcasing Popular Tours: A concise section spotlighted their most sought-after tours, appealing to travel agencies and event attendees.
- Clear Call-to-Actions: Strategic CTAs encouraged users to reach out for inquiries, download brochures, or book meetings during events.
Multi-Purpose Usability
- The landing page was optimized for email marketing campaigns, serving as a link in outreach efforts to travel agencies and prospective partners.
- It also functioned as a digital brochure during events, offering quick access to information without overwhelming users with too many details.
Future-Proofing
The Results
Immediate Utility
The landing page provided a quick, effective solution for showcasing Jungle Dwellers’ strengths at events and in B2B outreach.Key Takeaway
GET STARTEDFor Jungle Dwellers, a landing page proved to be the ideal solution for navigating a transitional phase. By focusing on what matters most—clear communication of strengths, easy access to key information, and brand consistency—they could achieve immediate goals while laying the groundwork for future growth.
Managing Director
Within a few weeks of re-launching the campaign, we noticed a significant increase in website traffic and engagement on our social media platforms. The quality of leads generated was remarkable, and we saw a positive impact on our overall sales.
They trust us
